Everybody needs a Nerd.
On a more unexpected note, I worked with JUST NERDS, an IT company in Germany aiming to break away from typical tech clichés. Together, we developed a brand that feels bold, different, and intentionally non-corporate — challenging what an IT company is expected to look like.
The identity balances clean, strategic branding with a playful edge, creating a visual world that feels confident, modern and full of personality. From logo development and typography to colour systems and creative direction, every element was designed to build a recognisable and flexible brand experience across digital and print.
The result is a brand with attitude — approachable, memorable and slightly rebellious — proving that tech branding does not have to look cold, generic or predictable.